River cruising for Millennials: U by Uniworld innovates with a fresh perspective

As far as Millennials are concerned, the image of river cruising hasn’t attracted many to the winding waterways of Europe … until now. A ‘tester’ cruise in October successfully brought a hand-selected crowd of youngsters together to dip-their-toes in this particular travel niche, usually more likely to be enjoyed by their grandparents. U by Uniworld’s disruptive take on this sector of the cruise market is bringing some welcome change. Thanks to their sleek black ships, A and B, (complete with silent disco, bean bags and cocktail classes) river cruises will no longer be the domain of Downton Abbey loving Baby Boomers.

U by Uniworld Silent Disco
Silent Disco

Strictly for the the 21 – 45 year olds, who have cash in their pockets and a curiosity to see the world through fun-coloured spectacles, these boutique-style ships are set to sail down the Danube, Rhine and Seine to the sound of celebrity DJ beats.

Biking in the Park
Biking in the Park

Short eight-day itineraries, starting in April 2018, should align with the work commitments of young professionals yearning for late nights in Amsterdam or Budapest against a backdrop of yoga classes, hammock-snoozing, gym workouts, spa treatments and Rooftop Lounge parties.

U by Uniworld Rooftop Lounge
Rooftop Lounge

Cabins, designed in contemporary black-and-white with pops of colour, are available as spacious suites with balconies or pod-like bunk rooms. All have Uniworld’s five-star hallmarks; Savoir beds, marble bathrooms, Bluetooth speakers and flat-screen televisions are standard.

U by Uniworld Cabin
Room with a View

Dine, the full-service restaurant, serves locally inspired food and ‘street-style’ dishes at communal tables to encourage social interaction. Room service is on hand for ‘post-clubbing’ breakfasts. Lunch is not provided, with the expectation that guests will be out during the day, soaking up the local culture.

U by Uniworld Dine
Dine

As an alternative to the cruise line ‘Godmother’, U by Uniworld have opted for a ‘Guardian Angel’ instead. On this occasion, Victoria Secret model, Petra Nemcova, has been chosen to represent the brand. According to Ellen Bettridge, President & CEO of Uniworld, this selection cements the intention to change the industry. “We’re making history with this concept, so rather than follow the traditional ‘Godmother’ path for each individual ship, we’re paving our own way forward.”

U by Uniworld
Petra Nemcova

Hopefully, U by Uniworld will know its limits; to produce a high-quality, game-changing experience for Millennials without patronising them or confusing this exciting innovation with stereotypes. Other river cruise lines will certainly be watching and should U by Uniworld prove to be a success we can expect many more brands to follow their lead. In the meantime, Bon Voyage to the lucky ones who set sail next year … please post plenty of Instagrams for us oldies.

U by Uniworld Selfie
Selfie

www.ubyuniworld.com

Radar: Crystal Bach – Official handover of exquisite ‘Rhine Class’ ship takes place

Crystal Bach is the first of four new ‘Rhine Class’ ships to be introduced by the award-winning Crystal River Cruises brand; winner of “Best River Cruise Line” by the readers of Travel + Leisure in the magazine’s 2017 World’s Best Awards.

River Cruise Crystal Bach

This luxury river ship was delivered to Crystal by MV WERFTEN during the official handover ceremony in Wismar, Germany. In attendance to witness the occasion were Crystal’s CEO and president, Edie Rodriguez and several local dignitaries.

River Cruise Crystal Bach

“It is a thrill to welcome Crystal Bach to the family, as she is one of the most anticipated vessels to embark on Europe’s rivers in years,” says Rodriguez. “Her design, abundant space and standard of amenities and luxury are groundbreaking in and of themselves, then, combined with the acclaimed Crystal brand of service and attention to detail, create an unprecedented experience in the river cruising industry.”

Crystal Bach River Cruise Dining

Crystal Bach is Europe’s first all-balcony and all-suite vessel, with every stateroom located above the waterline and accompanied by Crystal’s outstanding butler service. King-sized beds, Panoramic Balcony-Windows™, Nespresso coffee machines, walk-in closets and dual bathroom vanities elevate this ship to the dizziest heights of luxury.

Crystal Bach Petite Suite River Cruise

Crystal’s farm-to-table, Michelin-inspired cuisine is offered in multiple, open-seating eateries including the elegant Waterside Restaurant, exclusive Vintage Room and the Palm Court.

Crystal Bach River Cruise Pool Spa

The Crystal Bach will travel along the Rhine and Moselle rivers, sailing itineraries between Amsterdam and Frankfurt, and Amsterdam and Basel.

River Cruise Itinerary Crystal Bach

www.crystalcruises.com

 

 

New River Cruise Ships for 2017 – Crystal Bach

River Cruise Crystal Bach

June 2017 sees the launch of Crystal Bach, one of four new luxury river yachts being introduced and an integral part of Crystal’s ambitious evolution to become ‘The World’s Most Luxurious Hospitality and Lifestyle Brand Portfolio™’.

River Cruise Itinerary Crystal Bach

The all-balcony, all-suite ship accommodates 106 guests on tours of the Rhine and Moselle rivers, taking in spectacular UNESCO sites, historical towns, hilltop castles and terraced vineyards.

crystal river cruise

Voyages include a Crystal Signature Event in Amsterdam where guests are treated to a complimentary exclusive concert at the Royal Concertgebouw, considered one of the finest concert halls in the world. Guests will tour the theater’s great hall, which is famous for its superb acoustics; then enjoy a private performance of master works in various genres in the charming “Kleine Zaal,” or the “Spiegelzaal,” two of the hall’s more intimate Baroque venues.

River Cruise Crystal Bach

Public spaces are conveniently located on a single deck, with the impressive glass-domed Palm Court as a focal point.

Crystal Bach Petite Suite River Cruise

Suite are offered as Petite, River or the ultimate Crystal, ranging in size from 188 sq.ft. to 759 sq.ft. with premium butler service. Features include king-size beds, panoramic windows, walk-in wardrobes, bathrooms with double vanities, ETRO robes and slippers, wall-mounted flat-screen HD TVs and Nespresso machines.

Crystal Bach River Cruise Dining

Dining centres around farm-to-table, Michelin-inspired cuisine in multiple, open-seating eateries: the elegant Waterside Restaurant, namesake Bistro cafés and the exclusive Vintage Room; and the Palm Court.

Crystal Bach River Cruise Pool Spa

Additional noteworthy amenities include a well-appointed fitness centre, luxurious spa and complimentary use of electric bikes, watercrafts and kayaks.

Photos courtesy of Crystal

www.crystalcruises.com